As of December 31, 2009, China had 3,757 budget hotels in total, up 952 and 33.9% year-on-year, with 412,840 guest rooms, rising 99,910 and 31.9% year-on-year. In addition, the top ten budget hotels in China were Home Inns, Jinjiang Inn,…
Although you may be required to write a marketing budget for a boss, a bank or even because you think “you have to do it”, the smart, truly professional hospitality marketer will embrace the marketing budget process. The real…
For the success of your hotel business, it is necessary to write a hotel marketing plan. Your professional hotel marketing plan must contain all the relevant information regarding your product or services, target market, target audience and competitors. We can…
